Being Adept at Forward Logistics Doesn't Count in Reverse Logistics

Reverse logistics is quickly moving from the image of a back room full of junk to the new sizzle of the logistics world.  Everyone wants to be a part of the new buzz.  Finally it is getting the attention of top management.  New positions are being created with management responsibilities.  Sales and marketing are starting to be held accountable and management is realizing that rather than a tactical task, reverse logistics is a strategic approach focused on customer loyalty, better product quality and improved profits.  Read More.

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